What do your 20’s and credit have in common? They’re hard to navigate. Petal launched this campaign for those of us who are doing adult things, but don’t quite feel like adults.
The Moodboard
Finally realized my Art Director goal of making an NYC subway campaign.
Production Company: Imposter
Director: Thomas Ralph
Creative Director: Tim Cairns
Copywriter: Tim Cairns
Art Director: Vika Karpitskiy
Design:Vika Karpitskiy
Title Animation: Vika Karpitskiy